Tag Archives: blended approach

Why Pay Attention to Games?

February 2, 2018Blogadult learning, behavior change, blended approach, blended elearning, business results, content development, custom, custom content development, custom developers, custom e-Learning, custom elearning company, custom elearning solutions, elearning, instructional design, workplace learningClaudia

Games are masters at engaging us. The success of “The Legend of Zelda,” “World of Warcraft,” “Second Life” and “Candy Crush” bears witness to this.

Because of that success, gamification — the strategy of bringing elements of a game to real-world experiences — has become a buzzword in the learning world.

There is evidence that games, composed of goals, rules and interactions that involve mental or physical stimulation, have been around since 2600 B.C. They are present in virtually all cultures, precisely for their ability to engage. They engage us to learn, act, fail and repeat this process toward the achievement of a self-accepted goal, out of our own free will or volition. According to Jane McGonigal, author of “Reality Is Broken: Why Games Make Us Better and How They Can Change the World,” this free will is manifested in the more than 3 billion hours a week people spend gaming globally.

Researchers say the main reason we engage in games is because of their ability to appeal to our intrinsic desires or motivators. Motivational factors can have a direct effect on learning transfer. Motivation involves self-efficacy, a cognitive force concerned with what an individual can do rather than what skills he or she may actually possess. In other words, self-efficacy is the judgment an individual makes about his or her abilities to perform a given task. In games, self-efficacy manifests when people continuously re-engage, even after failing repeatedly, because they believe they will succeed in the next round, life or level.

Game designers use strategies to leverage intrinsic motivators to attain long-term engagement. McGonigal classifies these motivators into four categories: achieving satisfying work, experiencing success or the opportunity of success, making social connections and having purpose or meaning.

Satisfying work is defined as work that produces desirable and visible results. The opportunity and hope of achieving success is a powerful stimulus that feeds our desire to improve. Social connections allow us to be recognized and appreciated, both powerful motivators. Having purpose or meaning is perhaps the most powerful motivator since, when something bigger than ourselves drives us, we are better able to overcome obstacles.

There is no doubt that awareness is growing about the benefits of appealing to intrinsic motivators to engage individuals in learning programs and ensure successful learning transfer. Our challenge in the corporate learning and development arena is to seize opportunities in which we can find creative, innovative and cost-effective ways to leverage intrinsic motivators.

To help learning and development practitioners in this endeavor, the first step is to continue to study how game designers creatively make participants learn, act, fail and repeat this process out of their own free will until they reach a predetermined goal.

Don’t Lose Focus: Optimizing Technical Training for the Business

April 7, 2016Blogadult learning, blended approach, blended learning, content development, custom, custom content development, custom developers, custom e-Learning, effective, instructional design, technical training, training and development, training programs, video training, workplace learningClaudia

Optimizing technical training for the business is a challenge that learning and development departments must meet in order to advance the goals of the organization. Usually a lot of technical information is available and it is not easy to discern and identify what needs to be taught to each of the different employee groups or stakeholders such as front-line leaders, marketing and sales departments or distributors.

Usually technical teams will have the best intentions and these are manifested in their desire to be thorough and cover everything possible about the given technical process, product or service. These good intentions lead to the creation of training programs that contain a lot of data and information. Essentially, I have seen these training programs become what I refer to as an information dump – and sometimes they can be pretty stinky!

Life can be easier for the technical team and for the training team if they consider the first question of our guiding principles when designing training programs. This question is: How will the learners use the knowledge when they are back in their job? Answering this question from the perspective of each different group of employees and stakeholders allows instructional designers to start identifying what will be most useful. In addition, by considering these different perspectives we can create guidelines for the subject matter experts (SMEs) to discern what of their expertise will be most useful. For example, if the stakeholders are managers, SMEs would put more emphasis on the technical knowledge needed to manage the technology and less towards understanding all the details of the technology.

As obvious as this sounds, it is important to focus on what is important for the “other”. It is not about the “I” (what I think is important as a technical expert), rather it is about what information is a “need-to-know” for the learner to achieve peak performance at their specific position within the organization.

Celebrity Chefs versus Celebrity Instructional Designers?

January 28, 2016Blogadult learning, behavior change, blended approach, content development, custom, custom content development, custom developers, custom e-Learning, custom elearning, effective, flow, instructional design, learning, live virtual classroom, Mihaly Csikszentmihalyi, training and development, training programsClaudia

It is not a secret that chefs have experienced a steep rise to celebrity status with their ability to reach millions of people through multimedia channels. By creating new dishes and combining new flavors, these chefs offer their craft as art, each infused with their own personality, to deliver unique eating experiences that adapt and evolve with ever-changing trends and tastes.

Instructional designers have experienced the rise of the Internet, mobile devices and an ever increasing array of software tools and platforms giving them the ability to reach more learners in different ways than ever before. There appears to be a parallel between the creative work of the chef and the creative work of the instructional designer when developing either elearning, virtual classroom, instructor-led training or any blended training and development program.

Let’s start with success. The success of the chef is delivering a great (delicious) eating experience. The success of the instructional designer is delivering an effective learning experience. Defining an effective learning experience can merit an article on its own but let’s extrapolate a definition from the model of personal development of the Center for Creative Leadership which states that you must strike the right balance between: challenging, supporting, and evaluating individuals. This would mean that instructional designers must deliver recipes that strike the right balance between these three factors.

The chef uses the best ingredients and brings them together to create palate bliss. For the instructional designer, the ingredients are the principles of adult learning and the subject matter. The instructional designer has to use the principles of adult learning and the subject matter expertise to deliver a learning experience that will strike the right balance between challenging, supporting and evaluating the learner. When this balance is achieved, the instructional designer can generate the state of flow in the learners. Otherwise, individuals will be either bored if not challenged, worried if not supported, or lost if not evaluated. As an illustration, here is a graph from Mihaly Csikszentmihalyi that depicts the emotional state of the learner depending on the level of challenge versus skill level.

Every time an instructional designer delivers a learning experience that generates flow within the learners, they have created learning bliss, much like the celebrity chef creates palate bliss when the delicacies are consumed. So to all the instructional designers who every day strive to become celebrities: bon appétit!

“Another Brick in the Wall”: Adult Learning versus Pedagogy

October 30, 2015Blogadult learning, blended approach, blended elearning, business results, business value, custom content development, custom developers, custom elearning, custom elearning company, custom elearning solutions, e-learning, elearning, employee training, facilitator, instructional design, malcolm knowl, pink floydClaudia

Adult learners have suffered under the spell of pedagogy for many years. It is time for instructional designers to take an active role in making sure executives and those around them understand the fundamental differences between adult learning and pedagogy.

The word “pedagogy” is derived from the Greek words paid, meaning child (the same origin as the word “pediatrician”) and agogus, meaning “leader of”. In essence, pedagogy means the art and science of teaching children. This model of education has been around for a long time (started between the seventh and twelfth centuries evolving from the monastic and cathedral schools in Europe) and it has remained the dominant model of education since. Still today, there are millions of adults being taught like children.

What is the problem with teaching adults like children? There are quite a few, but I want to focus on the most fundamental one in my opinion. In the pedagogical model, the teacher is assigned the full responsibility for the what, the when and the how of the learning that is to take place. It is a teacher-directed education where the learner essentially takes a passive role. And this is where the problem begins. As an adult, we have the need to be self-directed, as Malcolm Knowles emphasized, because being an adult in the first place, according to its psychological definition, is to arrive at the self-concept that we are responsible for our own lives.

In other words, if we break this paradigm and make the clear distinction between adult learning and the pedagogical model, we would start by shifting the responsibility of the learning back to the learner or the adult. We have seen learning and development departments designing eLearning courses, instructor-led training, virtual classroom sessions, and blended learning programs where little to none of the responsibility has been given to the learner. Basic steps to provide the learner with a sense of self-directedness are missing.

An effective instructional designer needs to start by thinking how the learners can take ownership for what is to be learned and how to facilitate* this process. Specific techniques, like allowing learners to pick and choose different delivery methods or engaging in different learning activities that are part of a bigger picture, make a difference and have an impact on the bottom line. Recently, we implemented a simple strategy in this direction at a global manufacturing company which resulted in increased productivity. We assigned ownership to the learners of creating their own support manual relevant to their own needs, thereby reducing their dependency on external support while improving their productivity.

To summarize and extrapolate from Pink Floyd’s Another Brick in the Wall, “Hey! Teachers! Leave them <adults> alone!” https://www.youtube.com/watch?v=YR5ApYxkU-U

*Facilitator – We can’t force an adult to learn anything but we can facilitate the access to knowledge for those who want it. This concept is behind our name Facilitador, which means facilitator in various languages.

Curriculum Design and the Blended Approach

September 30, 2015Blogadult learning, behavior change, blended approach, blended elearning, blended learning, content development, custom, custom content development, custom elearning, custom elearning company, custom elearning solutions, customized elearning, elearning, employee training, learning, training, training and development, training programs, workplace learningClaudia

The purpose of any learning or training program is to help the learner or trainee improve him or herself and the results they achieve for the organization. So if this is this case why not make the learning and training program subservient to how the individual will utilize the learning to improve herself and her organization? And keep in mind that acquisition of knowledge and skills to develop competence and ideally reach a level of mastery does not occur from one day to the next; it is a process that in some cases can take years.

We find that when it comes to deciding on a curriculum to prepare individuals for a job role and when leveraging instructional design to deliver this curriculum, most organizations forget the obvious points above.

The first problem is that many organizations try to fit a series of topics, or “things individuals must know” or are “supposed to know” to be successful in their job into an ever expanding curriculum. Chances are that they end up with a huge curriculum that can’t be covered in the amount of time allotted for the training and development program and as a result, critical topics can be left out. The second problem is that many organizations forget the fact that the road to mastery is a process and don’t leverage sound instructional design to support this process.

The first problem is tackled by taking holistic approach to the curriculum and this starts with asking what are successful behaviors of top performers in that role. From there we derive the competencies that need to be developed to execute those behaviors. Then, we ask what are the skills and knowledge that make up those competencies that over time will lead to mastery and lastly, given the aforementioned, how do we make the knowledge and support through this process as least disruptive as possible from the employee’s current work responsibility and environment. Here is where a blended approach is king since it is only through a blended approach that we can find ways for individuals to work and collaborate real time with others, access information when they want it from wherever they want, and access live support on their road to mastery.

Only by taking a holistic instructional approach and leveraging technology can we make the learning subservient to how the learners will utilize the learning to improve themselves and their organizations. We are excited to work with organizations that don’t forget the obvious.

The King of eLearning: Blended

August 31, 2015Blogbehavior change, blended approach, blended elearning, blended learning, content development, custom developers, custom e-Learning, custom elearning, custom elearning company, customized elearning, employee training, face-to-face instruction, live virtual classroom, training and developmentClaudia

Have you heard the talk when it comes to eLearning that says: “It rarely lives up to its expectations“?

In the mid-90’s and early 2000’s the talk was clear: eLearning would take over the world! Then came the fact that it was self-paced e-learning that was going to give corporations an effective, efficient and economical way of distributing knowledge across the corporation. Then reality struck. Completion rates of self-paced eLearning when not mandatory were below 5% in most organizations and people were complaining left and right when told to take any eLearning course.

It appears that most people forgot that not all eLearning is created equal. There were many electronic page turners (EPT) that were given the name of “eLearning” and since many corporate learning and development departments who purchase and develop eLearning don’t actually consume it (or take it), these EPTs would make it past them. (We jokingly call this “the dog food syndrome” because the owner of the dog – who buys the dog food – doesn’t actually consume it). These EPTs reinforced the perception that eLearning was just not living up to anybody’s expectations evidenced by dismal completion rates and low satisfaction scores.

The bright stars in all of this were the organizations that invested in the right instructional design resources and built real online self-paced interactive learning experiences. This weeded out the organizations that were serious about leveraging the eLearning medium from the ones that didn’t. However, there is a way to ensure that eLearning lives up to its expectations even if we dare call EPTs eLearning, and that is to make eLearning or EPTs part of a blended approach. Obviously, a well developed, instructionally sound course will be able to support a blended approach better than an EPT but both can be designed into a blended approach that doesn’t rely exclusively on the eLearning or the EPT to be effective but on a blended strategy that leverages other mediums like face-to-face instruction, live virtual classrooms, and experiential learning opportunities to achieve tangible results. The concept is that in order for simple eLearning to be king and live up to its expectations, it has to be part of a more robust blended approach.